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May 22, 2007

Can I talk to you about "northern exposure videos" for a moment?

HitTail suggests that I now blog about "intuitive nielsen jacob", "n91 battery cover", and "northern exposure videos".

It seems like a clever concept.

When I look at my SiteMeter reports, probably 98 percent of my current traffic originates from Google searches. HitTail records the keywords people used in their searches, and which brought them to my blog. It then suggests certain keywords that I could use in future blog entries in the hope of attracting more visitors.

It might work, and it may even be worth trying. But the funny thing is, it would distract me from the conversations I'd otherwise rather engage in. I'm sure many bloggers will feel the same dilemma.

[UPDATE, May 24, 2007: Mike Levin quoted the above paragraph in his entry, 'Online Marketing Webinars Coming Soon To HitTail', on HitTail's blog on May 23.

Mike wrote: "(...) to continue the "is HitTailing a good idea" theme, there's this very recent post from Jos Schuurmans that every HitTailer should read. What would you do in this dilemma (...)"]

Nevertheless, whenever HitTail suggests to create content that happens to be somewhat close to my heart, I should certainly consider it.

HitTail could indeed help me offer more value to my visitors. This whole thing actually made me realize that I could post something of an invitation on my blog, asking my visitors to tell me if they found what they were looking for. If not, they could describe their information need in more detail and perhaps in some cases I'd be able help them after all.

Something to explore...

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About Jos

  • After six years at Nokia HQ in Finland, Jos Schuurmans rebooted his own firm, Cluetail Ltd, in 2009 to help organizations and individuals extract more value from the conversations in which they engage online.

    He calls himself an "entrepreneur, participatory media strategist, blogger, journalist, aspiring coach". (See: LinkedIn profile)

    The content of www.josschuurmans.com is a reflection of anything and everything around which Jos cares to engage in conversation online. Other than that, the blog has no pre-defined theme.

    Jos can be reached:
    (business): jos.schuurmans[at]cluetail.com
    (private): jos[at]josschuurmans.com
    via Skype: jos.schuurmans.cluetail
    by phone: +358 50 59 33 006
    Twitter: twitter.com/josschuurmans
    FriendFeed: friendfeed.com/josschuurmans

    See www.josschuurmans.com/about.html for Jos's presence on other online social networks and media.

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